After a three way creative pitch Reform Creative have been tasked with two projects from Chester and Cheshire Conference Bureau formally, named Chester and Cheshire Conference Desk after a merger with Visit Chester.

Initially, Reform will be producing all print and on-line material surrounding the Bureau’s annual exhibition Venue 07. Reform has also been asked to re-name the exhibition in order to breathe new life into and generate interest in the show.

Venue 07 is a regional showcase of conference venues and suppliers based in the Chester & Cheshire region. The show is a one-day event at Tatton Park and last year attracted 200 conference and event buyers through the door.

Chester & Cheshire was the first destination in the UK to put on this kind of event on site – Manchester have always done a similar activity in London – however, now many other UK destinations do something similar.

Reform will be also working with the Bureau on their new initiative, Cheshire on Tour. Cheshire on Tour will see the destination taking a maximum of 20 partners / venues to Leeds and the Midlands to two evening showcase events.

The events take place on the 20th and 21st November 2007 and the venues have been carefully selected for their exclusivity - Hazelwood Castle in Leeds and The Old Library in Birmingham.

The aim of these events is to attract between 80-100 corporate buyers to an evening of canapés, wine, entertainment and a presentation and mini exhibition. Each buyer will be made to feel like a VIP from the minute his or her invite arrives and so the quality of the design and print will reflect this.

Katy Robinson, Conference Bureau Manager, comments

“We have worked with Reform Creative in the past and have been extremely impressed with the quality of work delivered every time. For Venue 07 and Cheshire on Tour programmes we were looking for innovative ways of attracting people to both events. Reform never fails to deliver something different to the norm. They demonstrated an excellent past track record of obtaining results through effective design.”

venu in bloom website design.