A great start to 2010 for Reform 19 January2010

Reform Creative has had a phenomenal start to the New Year with three pitch wins.

For the second year running the agency has won the pitch to produce the annual Art and Design publication for the University of Derby. The purpose of the publication is to promote creative courses within the Faculty of Arts, Design and Technology. This focuses on arts and design courses, as well as subjects like film and creative writing. The publication will also give an insight into creative life within the faculty and in Derby, including research activities, events, exhibitions, community projects and cultural links. The brief stated that the design needed to be high quality, sophisticated, credible and creative with a strong concept running throughout that brings the publication together and fits in with their brand values.

The Manchester based agency has also been tasked with the design and production of Liverpool Hope University’s Prospectus for 2011, again following a creative pitch. Reform has worked with Hope for several years producing various marketing material for their marketing team. Liverpool Hope University is set in beautiful surroundings, which is something the team wanted to reflect in the prospectus. Other points mentioned in the brief were a need for a publication that was brave and different from the norm, not stuffy or self-important and a considered document. The selection team commented that Reform had really listened to their requirements for the publication and what they wanted it to achieve. They also felt that the proposed design work really reflected Hope University with a sense of belonging. A publication that could not be mistaken for any other prospectus for any other university.

Reform was also asked, in December, to tender for the design work for Emerge in Manchester.  Emerge provides recycling and reuse services to businesses, schools and homes, and promotes sustainable resource management advice through information and education services within the wider community. Their vision: “A world in which everyone can have his or her resource needs met within a system that is environmentally sustainable, socially inclusive and economically responsible.” Reform were asked to produce ideas to encourage children to continue recycling after a reduce, reuse, recycle workshop as part of their pitch. The ideas the agency produced were received well by the team at Emerge and are due to be produced in February. Reform will also be working with Emerge on various other projects across 2010.

Reform is also pleased to announce a new working relationship with Integra People. Integra are a specialist staffing solutions recruitment consultancy that provides temporary, contract and permanent resourcing solutions to the Construction, Energy, Engineering and Rail sectors.

Reform is helping Integra People with the building of their brand through visibility and awareness building of the consultancy.

Reform Senior Creative, Jamie Vincent, comments,
“This has, most certainly, been a great start to the year and a real morale boost for the team. We are thrilled to be working with a broad range of clients.”